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Go Wild with Floor Graphics That Get Noticed


What is a floor graphic?  Floor graphics are custom marketing tools made from a very durable vinyl and can be any shape, size and design.  They adhere to your flooring surface for short and medium term promotions and are easily removed.  Use them as directional signs for your business, attention grabbers at a trade show or to add a whimsical touch to a marketing campaign. 

Thinking these unusual marketing tools might help with your next promotion?  Check out these wild ways our customers have used floor graphics to get noticed!  Maybe they’ll inspire a great new idea for your company.

Now That’s a BIG FOOT!

The search for the Sasquatch is over – at least with iQ Credit Union’s latest quarterly promotion.  Legend has it this elusive, wild beast is well known for the large foot prints it’s rumored to leave behind. 

So it was only logical that big foot floor graphics would make a big statement as part of this fun campaign.  Any creature smart enough to elude capture for decades knows that a credit union is a great place to stash their cash, even if they don’t wipe their feet before coming inside. 

IQ Credit Union is celebrating 75 years of legendary service with these floor graphics that complement a 7 foot tall Sasquatch in every branch. Yep – we made those too.  Check it out here.  We just wonder where he keeps his debit card!

Doggone Good Rates

A few promotions ago, iQ Credit Union went to the dogs.  These great paw print floor graphics were just one element of a quarterly campaign featuring doggone good rates. The floor graphics we produced were fun for all the credit union members.  Kids & adults alike eagerly followed the dog prints in the branches. 

These floor graphics were a great way to engage iQ’s members.  They had such great success with this quarterly campaign, iQ extended it for an additional 90 days.  And guess what?  Those paw prints held up great for the whole six months.

 Helping Pets In Need

Floor graphics helped ensure an employee campaign was wildly successful by using a twist on the idea of paw prints on the ground.  The HR team at Cox Communications in Las Vegas, NV wanted to add a personal touch to their Cuddle And Snuggle Pet Needs Drive.  

When staff members donated to the drive, they received their very own paw print floor graphic with a spot for their name and the name of their lovable, furry friend.  The graphics pulled double-duty by creating a path to the collection center in the Cox offices and by recognizing the generosity of those employees who contributed.

Moose on the Loose?

Alde, a leader in heating solutions for mobile living, turns up the heat with an eye catching floor sign for their trade show booth.  The moose crossing sign makes customers look twice and creates a friendly enticement to come in to the Alde booth.  The triangle shape event points show attendees toward the backwall display. 

And get this – when the Alde team packs up the booth after a show they simply roll this four foot tall floor graphic back onto a release liner backing, carefully pack it away and the moose is ready to be re-used at the next show! 

Thinking you’re not quite sure about how floor graphics would work for your business?  This case study shows just what an impact these can have on a promotion. Installation is easy and when you’re done with the campaign, just peel them off – no big clean up required.

Are you ready to take a walk on the wild side?  The mighty sign makers at SGS Graphics can show you how floor graphics can release the beast in your next promotion.  Need signs, trade show displays, vehicle or fleet graphics instead of a marketing campaign you can walk on?  In any case, call us at (360) 635-5556 or email hello@sgsgraphic.com and we’ll help you too.  We’re just itching to be up to our elbows in alligators with another project like yours!