Even with the best instructions possible, the easiest graphics installation job can be a hassle. Without the right tools and experience, you’ll be lucky if you just have air bubbles and creases. Most of the time, the graphics will just look off. Pendleton Woolen Mills needed an expert touch, so they contacted Specialty Graphic Solutions for vinyl column wraps for retail stores in airports.
A Little Info on Pendleton Woolen Mills and Portland International Airport
Headquartered on Pendleton Way in Washougal, Pendleton Woolen Mills has been a family-owned business for 150 years. The intricate patterns of their world-class woolen blankets are inspired by Native American legends and designs. They produce luxurious, lightweight 100% pure virgin wool clothing. These days, their products are available in department stores, Pendleton stores, and traditional specialty stores in the United States, Canada, Europe, Australia, Korea, and Japan.
The Portland International Airport (PDX) is a local celebrity in its own right. Ranked as America’s Best Airport by Travel & Leisure magazine for the past four years, PDX offers great food and retail options for busy travelers – including an impressive Pendleton store.
What We Did for Pendleton at PDX
When Pendleton approached us for help with vinyl column wraps at PDX our installation crew took flight to offer a hand. You see, the best-laid plans of mice and retailers often go awry. The marketing team at Pendleton wanted to implement a creative marketing campaign at PDX, where they have a retail store.
The Plan: Wrap several large pillars in the main retail area of the airport’s departure level with graphics that showed their iconic 100% wool blankets around trees.
The Problem: Installation of several of the column wraps went off without a hitch. But, they were having trouble with two of them. Since the installation wasn’t going as well as hoped, we found out on a Monday afternoon that they needed someone to install the new graphics that night since the number of travelers is smaller at night.
The Solution: Call in the mighty sign makers at SGS! Our super power is making our customers happy! Taylor and Jason arrived at PDX at 7 pm, and by 11 pm, everything was up on the pillars and looking outstanding!
The Problem 2: Electric Boogaloo: The next day (Tuesday for those of you keeping score at home), Pendleton needed us again. One of the wraps installed by another team wasn’t quite right. It needed to be reprinted and installed immediately.
The Solution 2: The New Batch: To ensure all of the columns would match, we tracked down the materials used by the other printer. One of our super suppliers overnighted the materials to us from the Bay Area. We then printed the new graphics, removed the old piece, and installed the repair piece in record time.
In the end, the client was completely satisfied with their installation and an effective marketing campaign that’s already showing outstanding results.
Do you have a graphics emergency? Don’t dial 9-1-1! Contact the mighty sign makers at SGS. We’ll fix your problem lickety split. Call today!