Sponsoring a local event is a great way to give back to the community. However, just because you’re being benevolent in your giving, it doesn’t mean that you can’t also use this opportunity to boost your organization’s name recognition. One way to get your brand out there is with event displays. Salsbury & Co wanted to make the most of their upcoming event, so they contacted Specialty Graphic Solutions for trade show banner stands in Vancouver, WA.
What Is Salsbury & Co?
No, Salsbury & Co isn’t a company that specializes in Salisbury steaks, though you may want to get some lunch soon if your mind went there. Salsbury & Co is actually an organization that was created to help small business owners realize their unique goals. April Salsbury founded the company, which employs a team of talented consultants who help small businesses avoid common pitfalls and build solid foundations for success.
When such a dynamic local enterprise came to us for custom trade show displays in Vancouver, WA, we jumped at the chance to help. They were sponsoring a golf tournament and needed some marketing displays to show off what they’re capable of. Fortunately, they contacted the right signage professionals for the job.
We Gave Them the SGS Treatment
When we met with Salsbury, they already knew exactly what they wanted. They‘d already worked with the superb graphic designer and one of our favorite people, Lori Reed at Reed Creative, on a design for their displays. They wanted us to take the graphics and apply them to a retractable banner and a smaller tabletop easel stand. We said “Aye aye, captain!” and got down to work.
First of all, we took the designs and printed out a huge 31.5” by 83.25” vertical banner with vibrant full-color graphics using our state of the art large format digital printer. The banner was created to be used with the Orient 800 silver retractable banner stand. Since this banner is tall enough to start at center for the Portland Trailblazers, the mighty sign makers here at SGS really appreciate that the Orient 800 has a great feature that allows not-so-tall customers to use a telescoping pole to push the stand up to its full height after the graphics are attached. This is opposed to having to find something, or someone, to stand on to reach all the way up to the top of the 83” display.
Next, we printed out an 11” by 17” glossy print for the table top display. This was mounted to a 3/16” foam board with a handy fold-up easel back. It shows off their message at the show really well. Plus, it’s incredibly easy to fold up and pack away for the next event!
In the end, Salsbury & Co was completely satisfied with the work we did. Hole in one!
Do you have an upcoming event that you’d like to take full advantage of with your marketing message? Contact the mighty sign makers at SGS today for a free consultation on trade show displays!