There’s a steady flow of trucks past my office window or through our parking lot every day. They carry lots of hard-working folks – but only a few of the trucks are really working as hard as they could for their owners. . .
Make your truck do more than haul you and your gear. Get a truck wrap and make it a moving billboard and brand ambassador!
Not quite sure about this idea? Consider these 5 important facts about a truck wrap:
Fact 1: A wrapped truck is a 24/7 billboard at work for your business.
Truck wraps are essentially billboards on wheels. Wherever you are, your truck is advertising your company, your brand and your message. Literally, thousands of people will see your truck each month. In fact, the Transportation Advertising Council reports vehicle advertising generates between 30,000 and 70,000 daily impressions!
Fact 2: You don’t always have to wrap 100% of your truck to send an effective message.
Sure – there are super cool trucks out there that are completely covered with fantastic graphics. When the design is right, they create an unforgettable image. But a smart partial wrap design can make good use of the most visible areas of your truck to make a big impact, too. Just look at this example of a simple design that really pops.
Fact 3: Truck graphics are a cost-effective marketing investment.
Let’s just do the math. Say you pay $2,500 for a truck wrap. If it lasts for 3 years (most wrap vinyl is rated for 5+ years), your investment is really costing just $69.44 per month. What other advertising media reaches so many people, makes such an impression and costs so little?
Fact 4: Truck wraps can be included in the new purchase or lease financing.
Some lenders will include the cost of your full or partial wrap in your upfront costs so it is just included in your monthly payment. You’ll need a solid plan in advance to be sure the full cost is accurately estimated for the job, but we’ve worked with both truck owners and banks in the past and would love to do it again!
Fact 5: You don’t have to give up your truck for days on end for your truck wrap installation.
Some truck owners we talk with are worried they’ll have to leave their truck for several days to have a wrap installed. Even a full wrap can be usually be completely installed in 1-2 days. No need to schedule your wrap installation at the expense of your company’s productivity.
Whether you are looking for a truck wrap, fleet graphics or any other vehicle branding, we’re the sign company that can help you find a solution for your unique needs. Call us at 360-635-5556 or at 503-766-3331 if you’d like to talk about your project. Or if you prefer, simply click on the Contact Us button below.