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window clings Archives | Specialty Graphic Solutions

Sign Ideas To Attract Shoppers

By | Interior Signs

3 Great Retail Sign Ideas To Attract Holiday Shoppers

When you’re looking for new ideas for increasing sales in your retail store, don’t forget one of the most effective ways to communicate with shoppers in your store point-of-sale retail signs. Holiday shoppers – and we mean all kinds of holidays – are a great target audience for just about every kind of retailer.  Check out these stats:

The National Retail Federation has taken a close look at customer buying behavior during the various holidays. While everyone knows the winter holidays are huge business, other shopping occasions also bring out the buyers – and their wallets.

With respect to money spent, back-to-school shoppers spend almost $50 billion annually.  Mother’s Day shopping is exceeded only by Valentine’s Day buying.  Additional retail “holidays” include St. Patrick’s Day, Halloween, the Super Bowl, Father’s Day and Easter.

Staying competitive and bringing in those buyers calls for a smart advertising campaign that includes signs. But what types of signage should you include for your retail location?

  • Window graphics.  Window clings are quick and easy to put up and take down so you can change the look of your store’s windows in just an hour or two. Some retailers have even created an attractive vinyl decal frame for their store windows. Then as the seasons and holidays change they add new window graphics to the mix to promote current products. This way they are always marketing to the most current buying moods of customers.

 Black Rock Coffee uses window clings to promote seasons drinks and keep their customers current on specials. Black Rock Coffee uses window clings to promote seasons drinks and keep their customers current on specials.

  • Floor graphics. If you’re looking for a new way to get your message noticed, consider floor graphics. They are some of the most noticeable point-of-sale signs available.  Add them to your holiday-themed retail signage to compliment your other marketing material. Floor graphics are becoming more common in grocery stores, but you’ll be out ahead of the curve by adding them to your boutique, toy store or pet store.
  • Banners. Seasonal banners have the power to create lots of buzz outside your store. When you hang them above or below your standard signage, you immediately attract the notice of shoppers by having “something different” on your building’s façade.

If all of this sounds a bit overwhelming, don’t worry! At Specialty Graphic Solutions, we have lots of ways to produce creative and effective signs for your retail location.

Mother’s Day is right around the corner – and then don’t forget Dads next month.  There’s a cool $25 billion out there to be spent just on those two upcoming holidays alone!  So contact us about creative, effective signs and visual displays. You can reach us at 360-635-5556 or at 503-766-3331 if you’d like to talk about your project. Click the button below and fill out a form or email hello@sgsgraphic.com.



Questions? Drop us a line at hello@SGSgraphic.com or call us at (360) 635-5556 and unless we’re up to our elbows in alligators, a live person will answer. If you leave a message we will call you back pronto.

Window Clings Announce Fall’s Arrival At Black Rock Coffee Bars

By | Windows and Doors

Ah, autumn!  This time of year brings vibrant gold, orange, and red leaves, a crisp chill in the air and Pumpkin Spice Lattes!!   Black Rock Coffee Bar knows how much coffee and chai lovers appreciate their seasonal drinks.  These colorful window clings proudly announce this year’s fall drink line up!

To make this announcement to customers and celebrate the season, Black Rock Coffee Bars utilized window clings. These bright designs are prominently displayed at each Black Rock location. Not only do they help attract new customers to the stores, but they are also an easy way to tempt return customers to upgrade their regular coffee or tea order to one of these special flavors.

These window clings were easily installed in 14 Black Rock locations by employees. The cling material means there is no need for the extra time and expense of outside vinyl installers.  The advertisements can be quickly placed and moved on the glass to maximize ROI.  And when it’s time to change out the window clings for the winter drink promotion, the designs can be removed with no sticky residue left behind.

Seasonal promotions are a great way for businesses to keep things fresh for your customers as well. How can we help you get noticed?

At Specialty Graphic Solutions we make all kinds of visuals to highlight your brand. Call us at 360-635-5556 or at 503-766-3331 if you’d like to talk about your project.  Or if you prefer, simply click on the button below or e-mail us at hello@sgsgraphic.com.

Specialty Graphic Solutions will help you Get Noticed with indoor and outdoor signs, vehicle graphics, trade show displays, window graphics, event signage, wall murals and more.



Questions? Drop us a line at hello@SGSgraphic.com or call us at (360) 635-5556 and unless we’re up to our elbows in alligators, a live person will answer. If you leave a message we will call you back pronto.

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