add_filter( 'gform_dropbox_ssl_compatibility', '__return_true' ); [covid]

retail campaign Archives | Specialty Graphic Solutions


Go Wild with Floor Graphics That Get Noticed

By | Floor Graphics

What is a floor graphic?  Floor graphics are custom marketing tools made from a very durable vinyl and can be any shape, size and design.  They adhere to your flooring surface for short and medium term promotions and are easily removed.  Use them as directional signs for your business, attention grabbers at a trade show or to add a whimsical touch to a marketing campaign. 

Thinking these unusual marketing tools might help with your next promotion?  Check out these wild ways our customers have used floor graphics to get noticed!  Maybe they’ll inspire a great new idea for your company.

Now That’s a BIG FOOT!

The search for the Sasquatch is over – at least with iQ Credit Union’s latest quarterly promotion.  Legend has it this elusive, wild beast is well known for the large foot prints it’s rumored to leave behind. 

So it was only logical that big foot floor graphics would make a big statement as part of this fun campaign.  Any creature smart enough to elude capture for decades knows that a credit union is a great place to stash their cash, even if they don’t wipe their feet before coming inside. 

IQ Credit Union is celebrating 75 years of legendary service with these floor graphics that complement a 7 foot tall Sasquatch in every branch. Yep – we made those too.  Check it out here.  We just wonder where he keeps his debit card!

Doggone Good Rates

A few promotions ago, iQ Credit Union went to the dogs.  These great paw print floor graphics were just one element of a quarterly campaign featuring doggone good rates. The floor graphics we produced were fun for all the credit union members.  Kids & adults alike eagerly followed the dog prints in the branches. 

These floor graphics were a great way to engage iQ’s members.  They had such great success with this quarterly campaign, iQ extended it for an additional 90 days.  And guess what?  Those paw prints held up great for the whole six months.

 Helping Pets In Need

Floor graphics helped ensure an employee campaign was wildly successful by using a twist on the idea of paw prints on the ground.  The HR team at Cox Communications in Las Vegas, NV wanted to add a personal touch to their Cuddle And Snuggle Pet Needs Drive.  

When staff members donated to the drive, they received their very own paw print floor graphic with a spot for their name and the name of their lovable, furry friend.  The graphics pulled double-duty by creating a path to the collection center in the Cox offices and by recognizing the generosity of those employees who contributed.

Moose on the Loose?

Alde, a leader in heating solutions for mobile living, turns up the heat with an eye catching floor sign for their trade show booth.  The moose crossing sign makes customers look twice and creates a friendly enticement to come in to the Alde booth.  The triangle shape event points show attendees toward the backwall display. 

And get this – when the Alde team packs up the booth after a show they simply roll this four foot tall floor graphic back onto a release liner backing, carefully pack it away and the moose is ready to be re-used at the next show! 

Thinking you’re not quite sure about how floor graphics would work for your business?  This case study shows just what an impact these can have on a promotion. Installation is easy and when you’re done with the campaign, just peel them off – no big clean up required.

Are you ready to take a walk on the wild side?  The mighty sign makers at SGS Graphics can show you how floor graphics can release the beast in your next promotion.  Need signs, trade show displays, vehicle or fleet graphics instead of a marketing campaign you can walk on?  In any case, call us at (360) 635-5556 or email hello@sgsgraphic.com and we’ll help you too.  We’re just itching to be up to our elbows in alligators with another project like yours!

Questions? Drop us a line at hello@SGSgraphic.com or call us at (360) 635-5556 and unless we’re up to our elbows in alligators, a live person will answer. If you leave a message we will call you back pronto.

Life-size Cutouts Are Big Part of Legendary Marketing Promotion

By | Export, Inside Signs | No Comments

Do you believe in legends and mythical creatures?  iQ Credit Union believes they can help make a big impression and we do too!  Our challenge: create seven foot tall, life-size cutouts of Sasquatch.  These life-size stand ups are part of iQ’s new legendary loan rates promotion. 

Building a custom stand up of mythical proportion is no problem for the mighty sign makers at SGS.  We’ve done our fair share of wrangling the unusual and we love the projects iQ Credit Union brings. This includes sock monkeys, various sea critters and adorable canines!  We specialize in taking our customers’ creative ideas and bringing them to life.

It’s not every day that you get asked to make a seven foot tall Sasquatch.  The conversation went something like this:

“You know those big cardboard standups?”


“Can you make some that are seven feet tall?”

“Of course!”

“Can you make some of them fold up for transport?”

“We’ll find a way!”

“Oh – and at least one has to fit into a tiny Scion iQ Car.”

“We can do it!”

iQ made Sasquatch fashionable with a fanny pack too.  He’s modeling their quarterly promotional giveaway for members who update their email addresses with the credit union. 

Naturally, iQ needed some massive Sasquatch footprints for their branches too.  These fun floor graphics are another way for iQ to promote this campaign plus they add an interactive element.  You can see children and adults following each Big Foot through the branches. 

The graphics can be applied to any tile or low-pile carpeted surface. When the campaign is over, they simply peel off and leave no trace behind. Just like the Big Guy himself. 

Do you have a legendary project?  SGS has you covered from head to foot! Talk to the mighty sign makers by calling (360) 635-5556 or 503-766-3331. You can also email hello@sgsgraphic.com or fill out the form below.  We’ll be in touch to help you with your signs, vehicle wraps, trade show displays, life-size standups or any number of other ways we can help you and your business Get Noticed!


Questions? Drop us a line at hello@SGSgraphic.com or call us at (360) 635-5556 and unless we’re up to our elbows in alligators, a live person will answer. If you leave a message we will call you back pronto.