Vehicle graphics are pretty awesome. They do a lot of work for your business at an affordable price and they’re always building you brand on the road, at job sites and in your parking lot. If you use vehicles in your business, it just makes sense to invest in these products. Vehicle letters and logos are one of the simpler types of vehicle graphic options that we offer at SGS. But that doesn’t mean they’re not some of the best signage out there. These graphics can convey any message you need, but there are some rules you should stick to with vehicle lettering and logos. Here is some mighty advice from the Mighty Sign Makers on what not to do with your vehicle lettering and logos:
Teeny-Tiny Letters and Images
There’s a reason road signs have big lettering. Anyone passing by must be able to read the message on them comfortably. The same goes for your vehicle graphics. Don’t cause a fender bender as people struggle to read the information on your vehicle. You need graphics of a certain size. Large enough to be read at a distance and while on the move, but also small enough to fit on your vehicle. In other words, you need mighty lettering and logos to get noticed by your target audience without causing a traffic accident.
The size and shape of some vehicles can be very different. If you have a lot of curves and slants on the back of your vehicle, this may not be the best place to put your most important information. If you put your name and number on a harshly slanted rear window, it’s prime target will be helicopters and passing birds. That’s why you need a professional team like the Mighty Sign Makers to help you find the perfect place to put your contact information and name.
Way Too Much Information
Writing a whole paragraph about your business and your ideals on the back of your truck or van is not going to have a positive effect on your business. Unless you operate a food truck and want to put your menu on your vehicle, keeping the information in your graphics to the bare minimum is important to get the most out of your mobile billboard. People can’t stop and read your company’s history on the side of your van while doing 65 on the highway. What they can do is read your name, get a good look at your logo and read that you specialize in a certain service. It’s best to say a lot with a little when it comes to vehicle graphics. Too much information on your vehicles leads to distracted driving.
Our team at Specialty Graphic Solutions are experts. We’ll help you find the perfect way to make an impact with your vehicle lettering and logos. We know what works and what doesn’t, so we’ll help you find a mighty solution to your vehicle signage problems.